Free Financial Guidance
for Hard Working Tradies.

Your trustworthy financial consultant


Have you reached the point in your life where your future is becoming more important? Are you hitting the peak of your career and are wondering whether you can afford to retire? Are you thinking about work-life balance and how to make sure your family is financially taken care of? If so, you’ve come to the right place.

Hi, I’m Joel, and I specialise in helping ordinary Australians just like you get smart about tradies finance.

Unfortunately, we don’t get taught at school or uni how to manage our finances, so we have to learn ‘on the job’ –a bit like when you started out your career in the trades. If you’re lucky you had a great mentor you could count on for good advice and straight talk.

I’m a bit like that mentor when it comes to personal finances. I’m a Melbourne local and have helped over 300 clients work towards achieving their financial goals over the past 10 years. It’s amazing how quickly people get ahead when they understand the fundamentals of finances and investment – just read some of the testimonials below for some great good news stories.

So, read on if you want to:

  • Secure your and your family’s financial future
  • Make sure you can continue to work on your terms
  • Take care of your and your financial health
  • Cover yourself for unforeseen events like redundancy, or a business downturn

Our Services – How we help tradies finances

Financial success begins with a plan. Practically, this means making sure that you have a blueprint in place to cover all the bases. This is like building a foundation, layer by layer. Here are some of the areas my team and I can help you to achieve financial freedom and well being.

Buying a Home

Whether you’re buying your first home, upgrading, or looking for an investment to secure your retirement, the decision to buy a property is financially significant. Some of the questions our clients ask are: Do I qualify for a loan? Can we afford it? What are the hidden costs? Which area should we choose?

We have a secure framework and a tried and tested process to simplify your home buying experience. We work with a team of professional advisers that help take care of all the financial and legal paperwork, and supported by our proven process to make sure every detail is taken care of and your purchase is smooth and straightforward.


Well-planned investment is the cornerstone of a secure financial future. Sadly, the fear of losing money stops many people from investing in assets that can help secure their future. The truth is there are many different investment options, ranging from ultra-conservative through to growth, depending on your personal situation and risk appetite.

When starting out with investing, it’s important to understand your goals, and then invest in the assets that will help you achieve them. We encourage our clients to start with the investment types they are most comfortable with, and knowledgeable about. We then educate them if there are any gaps, to make sure that when they are ready to proceed they can do so confidently.

At this point, we refer you to the most suitable Vision Partner in our trusted network. We research each thoroughly and confirm their track record and client satisfaction. This makes sure you are in safe hands, whether it’s your initial foray into investing or if you are a seasoned campaigner.

Managing Your Money

Here at LiveWell we understand what a healthy financial position looks like. Our knowledge, experience and tools let us cut through the numbers to get to the heart of your money situation. We recommend taking our free financial health check, which lifts the hood on your financial position so you can see how things are tracking.

We have a list of 10 core requirements we advise individuals and families to have in place before they consider any further financial investments, whether it’s buying a home, investing in shares bonds or property, starting a business or planning a holiday. Our free financial health check and follow-up chat will help give you peace of mind.

Don’t take our word for it, hear what our clients have to say

“Joel is always there to guide us on the right track to achieve our Financial & Lifestyle Goals. He keeps complicated financial topics simple and puts our interests first. ”


Nathan Anic

“It was a great experience to work with a professional who knows what he’s doing. Joel always looks after you, and provides any assistance he can.”

Troy Denys

“We bought a house! A huge thanks to you, our great friend and awesome financial consultant, Joel Ganino, who went above and beyond to make it happen. We couldn’t have been able to buy it without you.”

Stuart & Nicole Morton

Why Trust Us

Free independent and impartial advice

Pre-qualified vision partners who follow your success blueprint

Guaranteed 100% secure and confidential

No pushy sales pitch- ever!

Get a FREE financial blueprint for tradies

We work with specialist advisers and consultants in a wide range of areas which include cash flow management, debt reduction, home loans, home buying, investing strategies, and advice, preparing for retirement, taxation, legal guidance to assist tradies finances.

Our process to your financial freedom


Step 1

Schedule appointment with a LiveWell Wealth Manager and complete the financial health check.


Step 2

Initial Meeting: Wealth manager discusses your goals and aspirations. An initial plan of action gets you up and running.



Step 3

Wealth manager emails you a summary of your conversation, outlining your financial position and agreed action items.


Step 4

Where appropriate, specialist advisers are engaged to help advise and implement agreed actions.




Step 5

Review and plan. Proactive engagement, including review appointment invitations every six months.

Don’t procrastinate any longer! Get a free financial blueprint to a secure financial future.

Save time, save money, grow and protect your wealth. We will help you
get your money working as hard as you do!

About our Services

You’re probably wondering, “How much is this advice going to cost?” The answer is – nothing. Yes, that’s right; I willingly and happily share all my knowledge and experience with you at no cost. I’m completely upfront that I take a referral fee from the professional partners who we engage together to help you.

However, our business success relies on your success and satisfaction, so you can be sure I won’t be referring any product or service I wouldn’t use myself and doesn’t follow our blueprint. In fact, I already do. Also, my free guidance is independent – I’m not influenced by any banks or big financial institution.

Request a Callback


‘The Village’
700 Bourke Street
Docklands, 3008

Postal Address

PO Box 23401
Docklands, 3008


Mon – Fri: 10am – 7pm
Weekends: Call to make a time